"Go to label" adds a keyboard shortcut for selecting a label. Gmail already has shortcuts for navigating to the inbox (g+i), drafts (g+d), starred messages (g+s), but you can now type g followed by l to get a box that lets you enter the name of a label. In most cases, you only need to type the first letters of the label and then press Enter.
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If you like the colors that can be associated with labels, but you find the number of options too limited, there's a new option to add custom colors by selecting colors for background and text.
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Probably the less useful experimental feature, "Navbar drag and drop" lets you reorder the boxes displayed by Google in the left sidebar: Gmail Chat, labels, Quick Links, Invite a friend.
The three new features can be enabled in Gmail Labs, a section available in the new version of Gmail and only for English interfaces.
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Related:
Experimental Gmail features
Hidden labels in Gmail
{ via Gmail Blog }