Sounds Official: 2010 Kia Soul to start at $13,995

Kia SoulThis one definitely sounds official. A memo from Kia to a dealership concerning the upcoming 2010 Soul's official U.S. price and specifications has recently been leaked, stating that it will have an astonishing base price of $13,995 including destination. What's more surprising is that the base model ain't no bare-bones stripper. Powered by a 122 hp 1.6L inline-four, the base Soul comes standard with six airbags, ABS, ESC, air conditioning, power windows and locks, AM/FM/CD/MP3 audio system with Sirius, and USB/AUX inputs.

One step above is the Soul+ (plus), which is equipped with a more powerful 142 hp 2.0L inline-four. Additional equipments include 16-inch alloy wheels, rear disc brakes, tinted glass, body color door handles, power mirrors, Bluetooth, keyless entry, and cruise control. It starts at $14,950 for the 5-speed manual tranny or $15,900 for the 4-speed automatic.

Next up are the flagship trims: Soul! (exclaim) and Soul sport. Both starting at $16,950 with manual or $17,900 with automatic, they feature sharp-looking 18-inch alloy wheels, fog lamps, upgraded stereo, and metal interior trim. The Soul! sports power moonroof and sand/black seats, while the Soul sport is packed with unique front & rear fascias, side sills, rear spoiler, sport-tuned suspension, unique red/black interior trimming, and metal pedals.

The good news doesn't stop as Kia claims that the Soul will be backed by the automaker's "most comprehensive list of accessories ever developed for a Kia vehicle." This includes a unique body kit, roof-mounted storage system, unique 18-inch alloy wheels, interior packages, and performance upgrades.

Continue reading to view the memo in the spotlight.


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